Datatruck vs Diesel TMS
Two AI-powered TMS platforms for carriers. One charges $99-$499/month plus add-ons; one is free.
Last updated September 2026. Competitor pricing is taken from publicly published pricing pages and may change; always confirm with the vendor.
At a Glance
- Datatruck: Venture-backed, AI-native TMS for asset-based carriers based in Lombard, Illinois. $99–$499/month by truck count, 14-day trial, AI and accounting sold as paid add-ons. Best suited to fleets of 10+ trucks.
- Diesel TMS: Free TMS for carriers and brokers. $0/month with unlimited trucks, users, and loads. AI Email to Quote, AI Search, built-in accounting, driver app, and QuickBooks Online sync included on every plan.
- Best for: Datatruck if you run a 20–40 truck fleet and want financial dashboards and CFO-style services. Diesel TMS if you want AI, accounting, and dispatch at $0—or if you also broker freight.
Overview
Datatruck is a newer, AI-focused transportation management system for trucking companies. It recently raised a $12M Series A to build what it calls an “AI-native TMS for carriers,” with features like TruckGPT auto-entry for loads, a dispatch board, weekly net profit reports, driver and safety management, and a driver mobile app. Pricing is a flat monthly fee tiered by fleet size rather than per user or per load.
The catch is that much of what makes Datatruck compelling is sold separately. AI Dispatcher (automated load search and booking) is $399/month, AI Updater (automated broker and driver updates) is $99/month, Fintruck accounting is $99/month, and EDI connections are $499 each. A Pro-tier fleet that wants the full AI and accounting stack is looking at roughly $900/month. Datatruck also says it is “specifically built for fleet owners with more than 10 trucks,” and it has no brokerage functionality.
Pricing Comparison
| Plan | Datatruck | Diesel TMS |
|---|---|---|
| Free Tier | 14-day trial only | $0/month (Free forever, unlimited trucks) |
| Basic (up to 6 trucks) | $99/month, up to 5 users | $0/month (Free) or $40/user/month (Pro) |
| Pro (up to 19 trucks) | $299/month, up to 10 users | $0/month (Free) or $40/user/month (Pro) |
| Big Fleet (up to 30 trucks) | $499/month, unlimited users | $0/month (Free) or $40/user/month (Pro) |
| Enterprise (30+ trucks) | Custom quote | $40/user/month — no truck limits |
| AI Dispatcher / AI Updater | +$399/month and +$99/month | AI Email to Quote & AI Search included |
| Accounting (Fintruck) | +$99/month | Built-in accounting included |
| EDI | $499 per connection | API, Zapier, and partner integrations included |
Note: Datatruck’s Basic and Pro plans cap users at 5 and 10 respectively; unlimited users start at the $499/month Big Fleet tier. Diesel TMS includes unlimited users on every plan, including Free.
Key Differences
Total Cost of Ownership
- Datatruck: $99–$499/month base, but AI Dispatcher, AI Updater, accounting, and EDI are each priced separately. A 15-truck fleet with the full stack pays about $900/month before EDI.
- Diesel TMS: $0/month with every feature included. Pro at $40/user/month removes ads and adds nothing you have to buy separately—AI, accounting, and integrations are already there.
Carrier-Only vs Carrier + Broker
- Datatruck: Built exclusively for asset-based carriers. If you broker out overflow freight or run a dual-authority operation, you need a second system.
- Diesel TMS: Trucking and brokerage in one platform—dispatch your own trucks, tender loads to outside carriers, and invoice both from the same account.
Who It’s Built For
- Datatruck: States it is “specifically built for fleet owners with more than 10 trucks.” Financial reporting, PowerBI, and CFO-as-a-Service target mid-size fleets.
- Diesel TMS: Built for owner-operators, small fleets, and growing brokerages first, with 500+ granular permissions and unlimited users so it scales as you add trucks and staff.
Support & Onboarding
- Datatruck: Live support 7 AM–7 PM CST, implementation team, data migration, and a training academy. Dedicated support on higher tiers.
- Diesel TMS: Free onboarding, free training, and live phone, chat, and email support from logistics professionals on every plan—including Free.
Feature Comparison
| Feature | Datatruck | Diesel TMS |
|---|---|---|
| Free Tier |
(14-day trial)
|
|
| Unlimited Users on Every Plan |
(5–10 user caps below $499)
|
|
| Unlimited Trucks (no fleet-size tiers) | ||
| Brokerage Workflows | ||
| AI Load / Quote Entry |
(TruckGPT)
|
(AI Email to Quote)
|
| AI Automation Included in Price |
(+$99–$399/month add-ons)
|
|
| Built-in Accounting (GL) |
(+$99/month add-ons)
|
|
| QuickBooks Online Integration | ||
| Driver Mobile App | ||
| ELD / Telematics Integration |
(Samsara, Motive)
|
|
| IFTA Reporting |
(Pro and up)
|
|
| Fleet Maintenance & Inspections | ||
| Load Board Integration |
(Add-on)
|
|
| Free Onboarding & Live Support on Free Plan | ||
| API / Zapier Access | ||
| Integrations | 150+ | 9,000+ |
The Bottom Line
Datatruck is a serious, well-funded TMS with genuinely useful AI and financial reporting—if you run a 20–40 truck asset fleet and are willing to pay $500–$1,000/month once the add-ons are included. Its own positioning (fleets with 10+ trucks, carriers only) makes it a poor fit for owner-operators, small fleets, and anyone who also brokers freight.
Diesel TMS delivers AI load entry, built-in accounting, a driver app, and dispatching for free, with no truck or user caps, and adds the brokerage side Datatruck does not have. For a small fleet deciding between paying $99–$900/month and paying $0, the math is simple. Start free, and if you ever want an ad-free experience, Pro is a flat $40/user/month.
Datatruck vs Diesel TMS: Frequently Asked Questions
How much does Datatruck cost?
Datatruck is priced by fleet size: Basic is $99/month (up to 6 trucks), Pro is $299/month (up to 19 trucks), Big Fleet is $499/month (up to 30 trucks), and Enterprise is custom for larger fleets. Add-ons are extra: AI Dispatcher $399/month, AI Updater $99/month, Fintruck accounting $99/month, and EDI $499 per connection.
Does Datatruck have a free plan?
No. Datatruck offers a 14-day free trial, after which plans start at $99/month. Diesel TMS has a free-forever plan with unlimited trucks, users, and loads.
Is Datatruck for brokers or carriers?
Datatruck is built for asset-based carriers, and the company says it is designed for fleet owners with more than 10 trucks. It does not offer brokerage workflows. Diesel TMS serves carriers, freight brokers, and hybrid carrier-broker operations in one account.
Which TMS has better AI features, Datatruck or Diesel TMS?
Both include AI. Datatruck includes TruckGPT load entry in its base plans and sells AI Dispatcher ($399/month) and AI Updater ($99/month) as add-ons. Diesel TMS includes AI Email to Quote and AI Search on every plan, including Free, at no extra charge.
Is Datatruck a good TMS for a small fleet?
Datatruck's Basic plan covers up to 6 trucks for $99/month but caps users at 5 and positions the product toward fleets with 10+ trucks. For 1-10 truck fleets, Diesel TMS offers unlimited users and trucks for free.
How many integrations does Datatruck have compared to Diesel TMS?
Datatruck claims 150+ integrations plus an open API. Diesel TMS offers 9,000+ app integrations via Zapier, plus native QuickBooks Online, 123Loadboard, MyCarrierPortal, Samsara & Motive ELD, factoring, email, and an open API — all included free.
Compare Other TMS Solutions
Or see the full ranking of the best TMS software for small fleets and freight brokers.
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